The Arenel vision culminated in the manufacturing of hard-boiled sweets in Bulawayo, Zimbabwe. To increase manufacturing capacity and meet demand of the ever popular “suckers”, “sugar sticks” and “Apricot Balls”; a purpose-built facility was constructed in the Belmont industrial area of Bulawayo.
Arenel entered the biscuits market with the purchase of Crown Biscuits.
To complement the ever growing range of sweets and biscuits; Arenel acquired additional space for a warehouse, transport division and maintanance workshop about 200m from the established production plants.
A state of the art biscuits oven was installed adding immensely to the quality and output of the biscuits division. The installed equipment allows Arenel to now produce up to 100 tonnes on a 24 hour production cycle of both soft and hard dough biscuits. The company also added sweets production capacity by unveiling the new lollipop plant line which intends to grow further in the next couple of years.
A new much needed 8,000 square meter warehousing facility was purchased and redesigned to take care of increased production output, distribution and logistical needs.
In 2015, Arenel's operations continued to grow, with production increasing following the subsequent installation of new biscuit machinery. The biggest addition was the beverage division coming online halfway through the year. This saw the production of the traditional maheu drink being proudly added to the already wide range of biscuits and sweets; and a first in terms of beverages.
In 2016, Arenel saw the reality of producing hard snacks named “Cornitos”. The product comes in various flavours.
As part of the expansion strategy, Arenel commissioned state of the art Water Purification and Mayonnaise Plants. The production of bottled water, fruit juice and mayonnaise is set to increase Arenel's product base.